![]() However, each system will process only the meta tags they understand and will ignore the rest. So, meta tags will be letting search engines know what a page is all about, such as what is its title, how the content is described, who the author is and what the page provides, etc. When we make a search, the search engine will compare the words within each of these sections and show the site on a rank based on how well the information matches. During this process, a web crawler will visit each web page, gather information from their titles, headings, links, as well as their meta tags, adding them to the list of places to crawl. Web crawlers systematically browse the World Wide Web, and gather information from across hundreds of billions of web pages typically for the purpose of indexing (web spidering). ![]() Search results come from the engines’ web crawler (sometimes called as a spider or Internet bot). In order to be found in search results, a web page needs first to be indexed by Search Engines. If you would like to see the meta tags of a web page, just right click anywhere on the page you visit and select “View Page Source.” Meta tags could be seen in the “head” section of the page between and at the top. There are specified sections in an HTML document and meta tags are hidden in the section of an HTML page. Therefore, meta tags are not visible to site visitors, but only to search engines in the HTML codes of a web page. Metadata will not be displayed on a web page, but only in the page’s HTML codes like a list of information about the page. Meta tags are typically used to provide concise information (metadata) about an HTML document by specifying its description, keywords, author, type, and other core information. Meta tags are snippets of text that’s a kind of code in Hypertext Markup Language (HTML) that describe a web page content briefly and tell search engines what a web page is about. The word “meta” here is used as a short form of “metadata” which means “information about”. Meantime, here you can have a look at what you’ll find in this post: If you don't have yet, you can start a blog with this FREE Guide. Let’s start by understanding first what meta tags are, and then see how they work. The elements known as meta tags will help indexing of your blog or site correctly by search engines, and improve click through rates by leading more people to click on your blog’s or site’s link in search results. The biggest contributor to search engine ranking is content, so you can raise your rank best in search engines through good content quality. It is important to know that right at the beginning. Meta tags, however, will not help your blog or site rise to the top of the search engine results by magic. Meta tags are elements of Search Engine Optimization (SEO). The good news is that you can manage -to a certain level- how your blog or site appears in search results by using meta tags. Meta tags are important -to a certain level- for search engines like Google, Yahoo and Bing and search engines are important for bloggers and site owners.
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